It's a fact that most websites don't work for their owners.
They don't generate enough leads or sales as they should, which leaves most business owners (and some website designers!) baffled as to how to fix the problem.
If that sounds like you, then this book is a game changer.
It takes you through a customer centric approach to improving your website so that it actually starts generating the goals you want from it.
I've read this a few times now and each time I implement something new across our website to improve it.
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